About Kelmoras
We design meaningful digital products across Australia — blending UX research, strategy and polished interface design for startups and enterprises.
Based in Surry Hills, Sydney • Remote-first for distributed teams
Our Mission
Kelmoras helps Australian teams build product clarity through evidence-led design. We reduce user friction, accelerate validation, and deliver interfaces people love.
- • User research & usability testing
- • Product and UX strategy
- • Mobile & web UI design
What we do
UX Research
Research plans, remote & in-person interviews, usability testing and synthesis tailored to Australian users.
Product Design
End-to-end product design: flows, interaction design, high-fidelity UI and design systems.
Design Ops
Design system setup, handoff workflows, component libraries and team enablement.
How we work
A pragmatic, collaborative process that focuses on user outcomes and measurable improvements.
Core tools & methods
| Research | Remote testing, moderated interviews, surveys |
|---|---|
| Design | Figma, component-driven UI, accessibility checks |
| Measurement | Usability metrics, event funnels, A/B testing |
Team
Ava Kelmoras
Ava leads research and product strategy with 10+ years designing for Australian markets.
Sam Riley
Priya Nair
Clients & Impact
We partner with startups and established Aussie brands to improve conversion, retention and task efficiency.
